SHARE
We had an absolute blast at this year’s Amsterdam Dance Event, soaking in the atmosphere and connecting with fellow music enthusiasts. It was so much fun to see and meet that many curious minds stopping by our booth to explore what’s new in Reason 13.This year, the spotlight was on the heart of Reason Studios – The Rack. We immersed ourselves in The Rack, chatting about how our devices and the Rack metaphor opens up endless possibilities for crafting unique sounds and enjoying Reasons fun workflow in any chosen DAW. A playful and musical way of exploring music making and production- whether you’re an upcoming producer or an unestablished artist.

Speaking of established artists, we were super stoked to team up with artists Trovasi and Alex-106 for their workshop, “Together in Sound – Live Techno Performance Techniques” at Mappa Soundbar. Their insights on real-time interaction with instruments for dynamic performances was very inspiring. Showcasing how to integrate Reason with hardware and modular synths, they showed the similarities and references to how our Rack and workflow is designed.We also teamed up with Novation to showcase all of Reason’s devices and sounds alongside their new LaunchKey MK4. This combo is a blast for anyone looking to expand their workflow.

And let’s not forget our limited-edition merch bag created with Festibax — ’cause who doesn’t love some extra Reason swag?

On that note- keep an eye out for future merch collections from Reason Studios- we have got some real nice stuff cooking that will make your wardrobe turn into a clothing Rack of must-have garments.

As music lovers, we were thrilled to listen to some of the world’s best electronic dance music artists, but the real highlight was meeting our Reason community and welcoming new users into our world. If you missed us this time, don’t worry—we´ll for sure be back next year!We can’t wait to connect again. Until then, keep making music and stay inspired!